HUMANLYTICS PRIVACY POLICY

As used in this “Privacy Policy”, “Humanlytics” refers to all websites, properties, and services owned or operated by Humanlytics LLC, a Delaware Company.

This Privacy Policy describes the privacy practices of Humanlytics. It explains when and how we collects end user and client information, including Personally Identifiable Information (defined below), how we use such information, and the circumstances under which we may disclose such information to others. This Privacy Policy includes the policies that Humanlytics observes for compliance with laws in the United States as well as other applicable laws, including those followed regarding the transfer of Personally Identifiable Information from the European Economic Area (“EEA”) and/or Switzerland to the United States under the U.S. – EU Privacy Shield and U.S. – Swiss Safe Harbor, respectively (collectively, the “Safe Harbor and Privacy Shield”).

By visiting the Humanlytics website, visiting a Humanlytics client website that provides notice of its use of Humanlytics and/or this policy, or registering for our service, you acknowledge that you accept and consent to the practices outlined in this Privacy Policy.

What Types of User Information Does Humanlytics Obtain? Visitors to the Humanlytics Website. If you are a visitor to the Humanlytics website or a Humanlytics client (“Client”) who registers or signs into the Humanlytics website (including for purposes of obtaining a free trial of Humanlytics’ services), we may obtain the following types of information from you or concerning your computer or device (“Humanlytics Client Information”), which may include information that can itself be used to identify and/or contact you (“Personally Identifiable Information”):

• Name

• Email address

• Phone number

• Website name and URL

• Credit card number

• Billing address

• Visitor site preferences Humanlytics may also receive certain information that may be provided by your browser or mobile device, including:

• Browser information

• Operating system information

• Mobile device information (e.g., device identifier, mobile operating system, etc.)

• IP address

• Pages accessed

• Time of visit

• Time of last visit

• Referring site, application, or service, including the relevant search queries that led you to Humanlytics’ website

Humanlytics may use those data stated above for internal analytical and marketing purposes.

We may also use those information to facilitate the delivery of content or advertisements that we believe may be of interest to you, or to communicate with you about new or existing products and services or special offers.

Users of the Humanlytics Dataslinger Application. Dataslinger is a web application owned and operated by Humanlytics with the functionality of compiling users’ data from platforms such as Google Analytics, Facebook Analytics and conduct advanced analyses on those data.

In the application, users will be prompted to log-in with their accounts of the corresponding platforms, and Dataslinger (Humanlytics) will be able to gain access to the following information about your accounts:

• All Google Analytics, Google Ads, Email, Ecommerce, or Facebook Business accounts managed by that specific user

• All advertising data related to those accounts in question including but are not limited to the performance of various advertising campaigns

By default, all accounts the user have access to may be obtained for internal analytics and algorithm development purposes at Humanlytics. However, a user may at any time inform the Humanlytics team to exclude access of data to certain accounts.

Humanlytics reserve the rights to use the data stated above for purposes including but are not limited to:

• Improve our advertising and business objective recommendation system.

• Conduct internal research to inform feature development

• Selectively contact and alert users of anomalies in their advertising data.

However, Humanlytics will NOT:

• Share data or information of an individual user with anyone outside of the Humanlytics team without the permission of the user

• Modify users’ data without explicit permission of the users either via the dataslinger application or written consent.

Clients of the Humanlytics Consulting Services. All privacy policies applies to the users of the Humanlytics Application will apply for clients engaged with our consulting services.

In addition, Humanlytics will not share performance data of our engagements with the client without explicit permission from the client.

All of the algorithm developed during the engagement will be properties of Humanlytics, and will be reused for future engagements if applies.

How to Contact Us Humanlytics welcomes any questions or comments about this Privacy Policy or our privacy practices. Any such comments or questions should be submitted via e-mail to: bill@humanlytics.co

This privacy policy will take in effect starting 1/20/2019, but Humanlytics reserve all rights to modify this privacy policy in the future.