This article is part of our Google Analytics tutorials series. Check out our previous post on How to Set Up Goal Funnel Visualization Reports on Google Analytics.

In last week’s article, we walked you through how to properly set up Google Analytics and Google Tag Manager. In that tutorial, we briefly explained how to set up Google Analytics goals in order to measure your business objectives for your digital channels.

According to a 2017 survey by Clutch, about 71% of small businesses in the U.S. have a website and understand the value of having a digital presence.

Welcome to another episode of our Google Analytics Video series where we publish short videos (around 10 min) about one area of Google Analytics every two weeks to make Google Analytics easier for you.

Usually, it does a great job of providing you with the details of your performance regarding traffic channels such as social media, referral, and paid search. However, this same effectiveness does not apply for organic search.

Welcome to the second episode of our Google Analytics Video series, where publish short videos (around 10 min) about one area of Google Analytics every two week to make Google Analytics easier for you.

Google never ceases to surprise us. During the Marketing Next conference that took place last week they introduced Google Attribution (watch the entire keynote here), another free tool that will help you attain a higher return on your Adwords campaigns.

Hello everyone, welcome to the first episode of the Humanlytics “Google Analytics Fundamental” video series.

All websites are created for a purpose. They can make your customers more aware of your brand, encourage them to buy your product, or push them to visit your storefront.

For a moment, let’s forget about who you are in your organization. Whether you’re a consultant, business owner, or digital marketing manager is irrelevant right now. For these 10 minutes with me, we are simply humans.

This article drills down into the 3rd business question that Google Analytics can help you answer (Pages: How are each pages on my website performing?) from our series on the 4 Business Questions Google Analytics Can Answer About Your Website Visitors